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OZN™ Journal

Why Use a Hydrating Face Mask?

by Angela Irish 23 Dec 2019

I’m not sure if you’ve noticed, but hydrating face masks are having a bit of a moment right now. It seems like everywhere you turn there is a blog, vlogger or influencer talking about the benefits and incredible results of hydration face masks. Honestly, being someone who lives and breathes skincare, I have to agree with all the hype. Hydration masks really are worth their weight in gold when it comes to beautifying your skin.

While the hydrating face mask trend is huge, you don’t want to jump on the bandwagon without being properly informed. You want to know what these skincare products do, if they’re worth the investment of your time and money, and if they’re going to be effective for your skin type. It’s always best to do as much research as possible about your skincare products before putting them on your skin and hopefully I can help with that process by answering the question of why you should be using a hydrating face mask as part of your regular routine.  

What Does a Hydrating Face Mask Do?

At the risk of sounding too simplistic with the answer, a quality hydrating face mask will do just what it says – hydrate your skin. Contrary to what you might think, proper hydration is important regardless of your skin type.

For starters, let’s talk about this from a purely cosmetic point of view. Skin that is adequately hydrated looks healthier, is more plump, supple and minimizes the signs of aging. Skin that’s properly hydrated is also going to allow any cosmetics you apply to your skin to work more effectively and look smoother.

The benefits of hydration go much further than just skin deep, so to speak. Hydrated skin is more elastic, which not only helps minimize the appearance of fine lines and wrinkles that already exist, but improved elasticity is also key in preventing premature aging of your skin.

So, most of us already know that hydration is important for aging skin and that maintaining adequate moisture levels tends to become more difficult as the years go by. However, ensuring that your skin is properly hydrated is equally important if you have oily or combination skin. Here’s a little secret that you might not know – dehydrated skin tends to produce even more oil because it’s trying to overcompensate for inadequate moisture.

If you’ve ever used an overly drying product on your oily complexion, only to find that your skin rebounded with an excessively oily sheen, then you’re already familiar with this concept. Your skin requires a certain amount of oil and hydration to stay healthy. Oily skin can be dry, you’re just less likely to notice it because of the excess oil. In other words, oily skin doesn’t necessarily equate to hydrated skin.

Finally, I don’t want to move on without talking about how hydration protects your skin from the environment. Every day you’re exposed to a number of environmental toxins, harsh weather elements, and skincare products that might irritated dry skin. By keeping your skin hydrated, you’re helping to protect it from the elements, and also reducing the risk of skin damage.

Why Use a Hydrating Face Mask?

So, here’s the million dollar question. Let’s say you understand the importance of keeping your skin hydrated but you figure you’re already using an arsenal of other skincare products (or maybe just one or two really good ones) that keep your skin perfectly moisturized. If this is the case, do you really need to add a hydrating face mask into the mix?

Of course, the real answer to this question is that it’s up to you but there’s a solid argument for including a hydrating face mask in your regular skincare routine, no matter what other products you might be using.

A hydrating face mask does a lot more than just hydrate your skin. It also works to improve the health of your skin, so that it’s better able to hold onto moisture and protect itself against the elements.

Also, let’s not forget about the side benefit of mild exfoliation that comes with a hydrating face mask. After the first use, most people are amazed at how fresh and radiant their complexion looks. A face mask won’t produce miracles overnight but it is a step in your skincare routine that can instantly freshen your complexion and allow you to feel more comfortable in your own skin.

Choosing the Best Hydrating Face Mask for Your Skin

There are lot of hydrating facial masks on the market right now, some of them not even coming close to living up to their claims. When choosing the best hydrating mask for your skin, it’s important to consider three things – quality, gentleness, and reputation. Look for a mask from a company with a solid gold reputation in providing the highest quality skincare products, using the gentlest formula possible – without all the harsh ingredients.

Hydrating facial masks that include complimentary ingredients like hyaluronic acid, Vitamin C, Vitamin B15, or spirulina extract are wonderful for a range of skin types. Take some time out of your busy schedule and indulge your skin by pampering it with luxurious hydrating facial mask and be rewarded with beautifully radiant skin.

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